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The Marketing Image Problems We Imagine You Are Facing

Traditional marketers had to reconfigure their strategies when the Internet fundamentally altered business approaches. Even marketers attuned to the Net have had to reassess their strategies (and their costs) as the dust settles in a more stabilized dot.com universe. New problems in a new business economy call for new solutions - and more imagination.

In the past, you may have relied on outside marketing services or an ad agency. Now that may not be financially feasible and you are looking online for more viable alternatives.

If you among those who are trying to get a handle on how to market a small business or successfully launch a new business in today's economy, here are some of the image-related problems you may be facing.

• Increased need for color imaging in marketing communication
• Requirement that you establish and maintain high standards of image reproduction
• The necessity for more versatility in your marketing materials
• A need for faster production and delivery of your marketing materials
• The ability to communicate in an attention-getting manner with your marketing materials
• A way to maximize creativity when you can't delegate responsibility for it to others
• Being obliged to deal with drastically reduced budgets for marketing materials.

Even if your business is online, you still face the problem of how to market your web site through printed promotional material. Finding customers through search engines is not enough.

If your business is already operating successfully, you still face the problems of generating new business and developing new business ideas.

Some of your marketing problems can be solved with words - on paper or through personal communication. But to effectively market a small business, you must think imaginatively and have a viable graphic image strategy and the ability to economically transfer it to print.

The Marketing Image Solutions We Believe We Can Provide

Your most critical graphic image business strategy in today's economic circumstances is to have an ongoing relationship with a printing service. You may have had such a relationship with your local print shop. But nowadays, it's faster and more efficient to use an online service such as GFX for printing marketing materials that require card stock paper.

GFX Printing is not a new dot.com operation. We are a stable, well-established service with an easy and secure graphic file submission process and a dependable delivery system. We meet your need for speed by fulfilling most orders in less than a week. We are also highly versatile in our card printing products, sizes and formats.

Computer-based office color inkjet or laser printers may be able to handle some of your increased color printing demand. But they can't print cards adequately or produce the kind of high quality color reproduction that your marketing materials require to be effective. If you take into consideration your time or an administrative staff member's time and cost of ink cartridges, you may very well be spending more than having it professionally printed. GFX uses only professional quality offset printing presses.

Even in today's faster, globalized, online economy, the simplest business sales tool is still the most effective - business cards. But not plain, colorless cards. GFX full color business cards can contain a dynamic graphic image while still being a professional business introduction necessity.

Nobody has time to read long direct mail letters anymore. Customer communications must now be quick, concise and colorful in order to get attention and response. Postcards have proven to be the ideal solution for that need. GFX is your best online source for all sizes of color postcards.

GFX can also be your creative solution. Design studios will often increase their profits by arranging printing. GFX makes it easy for you to send us your existing images. We guide you through the creative print production process. You pay only for the printing. If you don't have artwork, you can choose one from our large collection of exclusive images.

Saving money and reducing costs are the ultimate solutions for any businessperson. We believe you'll find that using GFX color card printing to produce your marketing materials makes it possible for you to do more for less. We try to have the lowest possible online prices for offset printing.